The Designli blog.

Resources for unlocking your next level of business growth with custom-built software.

Startups 4 min read

How to Uncover Your True Unique Value Proposition

Written by Laura MacPherson, Nov 1, 2018

If you’re struggling with how to differentiate, read on. In this article, we’re sharing 4 steps to uncover your true Unique Value Proposition.

Read More
Enterprise 3 min read

5 Steps to Apply UX Principles to Build Better Enterprise Software

Written by Laura MacPherson, Oct 25, 2018

How can designers ensure that enterprise software is as easy to use as SaaS offerings? Here's how to apply UX principles to build better enterprise software.

Read More
Startup Stories 5 min read

Allan Symonette Shares His Mission to Promote Meaningful Giving

Written by Laura MacPherson, Oct 22, 2018

Allan Symonette shares the story of why he decided to create this app and what he learned along the way.

Read More
Startup Stories 4 min read

Kevin Nadeau, Founder of TLT, Shares His Story and Lessons Learned

Written by Laura MacPherson, Sep 26, 2018

Kevin Nadeau, a client of Designli, is building a custom web platform in Greenville, South Carolina. Here, we sit down and interview Kevin to learn more.

Read More
Startup Stories 5 min read

Rebecca Heiss, Founder of Icueity, Shares How She Helps Leaders to Shine

Written by Laura MacPherson, Sep 19, 2018

Rebecca Heiss, a client of Designli, is building a mobile app startup in Greenville, South Carolina. Here, we sit down and interview Rebecca to learn more.

Read More
Mobile Apps 4 min read

5 Common UX Mistakes that App Developers Make

Written by Laura MacPherson, Sep 13, 2018

Many apps trip up when it comes to experience design. Here are 5 common UX mistakes that app developers make, so you can be sure to avoid them.

Read More
Mobile Apps 3 min read

4 Ways to Implement External Triggers to Generate App Usage

Written by Laura MacPherson, Aug 16, 2018

External triggers are alerts that interrupt us and prompt us to do something. They eventually become associated with internal triggers driven by emotion. Developers can implement external triggers to generate app usage, creating a group of core customers.

Read More
Mobile Apps 5 min read

Android or iPhone: Which OS Should I Choose to Build My App Idea?

Written by Laura MacPherson, Aug 2, 2018

In this guide, we’ll compare Android and iPhone’s iOS to help you answer the question, Android or iPhone: Which OS should I choose to build my app idea?

Read More
Mobile Apps 4 min read

UX Best Practices to Design an App Users Will Love

Written by Laura MacPherson, Jul 26, 2018

UX design defines the “feel” and experience that users have on an app (or piece of software). In this post, we’ll take a look at some of the key UX best practices to design an app that will keep users engaged and create a dedicated customer base.

Read More
Mobile Apps 6 min read

Use the Hook Model to Design an App that Attracts and Retains Users

Written by Laura MacPherson, Jul 12, 2018

The Hook Model works with any product that relies on frequent user engagement. But it's particularly useful to design an app that attracts and retains users.

Read More
Mobile Apps 4 min read

How to Design an App That Fulfills Its Purpose

Written by Laura MacPherson, Jul 5, 2018

In this post, we’ll share our strategy for how to design an app that fulfills its purpose — so your target market is motivated to download it, use it, and make your company profitable in the process.

Read More
StartupsMobile Apps 4 min read

6 Questions Startups Should Ask Before Building an App

Written by Laura MacPherson, Apr 19, 2018

Have a fantastic new app idea? Ask yourself these six questions before building an app to make sure your idea has the best possible chance of success.

Read More
Mobile Apps 3 min read

How the Flora App Developers Use Behavioral Psychology to Help Users Live Their Best Lives

Written by Laura MacPherson, Apr 5, 2018

Developers can use behavioral psychology to help users improve their lives and reach their goals. Here's how the developers of the Flora app are using gamification to retain users for a positive purpose.

Read More

Let's build together

We'd love to hear about your product or software initiative.

Get In Touch